Firm awarded the design of yet another high-rise tower for Midtown’s evolving innovation hub.
ATLANTA (May 14, 2019) — John Portman & Associates is pleased to announce the design for a new Midtown Atlanta office tower. Developed by Portman Holdings, LLC., 712 West Peachtree is an office tower in Midtown Atlanta, aiming to serve the emergent technology corridor amidst: NCR's headquarters, Georgia Tech's Tech Square, Coda, Anthem Technology Center, and Norfolk Sothern's Headquarters.
712 West Peachtree will continue the Anthem New Technology experience started with the Building under construction at 740 West Peachtree St. It will extend and compliment the lifestyle amenities of the first phase yet customizing the design to the groups that will occupy these new spaces. The design intent at ground floor is to promote street activity, continuing the pedestrian friendly approach started with Coda. "As pleased as we are to be contributing to Midtown's growing skyline," said Pierluca Maffey, Principal, VP Design Director for John Portman & Associates, "we are just as focused on promoting connectivity and advancing an energized street life for this vibrant area."Share
The building shares a city block, integrated active ground floor space, parking, and 8th floor exterior terrace with Anthem Technology Center at 740 West Peachtree next door. The building will offer stunning views of Midtown and Downtown Atlanta from its 13 office floors situated above an 8-story parking deck. The vertical integration of programmatic elements allows the building to maximize a compact site area within the urban context. The gross project area is 578,851. The Office Building stands 20 stories above grade and one level below grade. Above ground floor there are 8 levels of Parking Garage. Office areas occupy next 13 levels on levels 8 through 20. The total rentable area is 309,465 sf, retail area of 8,761, and 516 parking spaces. "The progressive spirit of Midtown is carrying our city forward," remarked Jack Portman, FAIA, Chairman and CEO of John Portman & Associates. "It is exciting to play a such a major role in this next chapter of Atlanta's growth."
John Portman & Associates is an internationally renowned architectural design firm with expertise in the design of innovative people places that engage and inspire, curating an experience that is impactful and memorable.